Your portfolio has a big job to do – it has to inspire you as this will then have a remarkable impact on your marketing and your success! Your photography has to attract the clients that your business deserves.
Visual story telling is becoming more and more of an art form. It’s a teachable art form that needs your technical excellence rippling right through every image of every scene. The DIY photographs will not attract the attention of today’s switched-on consumers, today’s consumer is no fool. They are informed and well read.