Simple, accessible, practical tools for your business.
… in finding your own unique strength and worth, and building from these a fulfilling business that’s completely aligned with your own individual priorities and values.
… that moving your business forward doesn’t have to be overwhelming and difficult. You can strip it all back, shut out the noise, focus on your own unique path and use simple, achievable strategies that get you big results without running yourself into the ground.
Kind words from students
I’ve loved helping so many photographers to grow and I’m so proud of the kind things they say…. Have a flick through below to hear it straight from them…
WHAT I OFFER
Sometimes I’ve felt paralysed by the vast array of tasks I ‘should’ be doing, clueless how to do them or which to tackle first. At times I’ve had no idea where my next clients would come from, but also no idea how to market myself to bring more my way. Often I felt like a passenger in my own business, chaotically fire-fighting my workload and completing tasks without any clear purpose or focus, constantly busy but spinning my wheels and going nowhere. I struggled to balance work and family, usually feeling like I was neglecting one or the other.
It’s only after more than a decade of trial and error, a lot of hard graft, investment in loads of education, plenty of mistakes and a lot of lessons learned the hard way, that I’m finally at a place where I’m confident in my own unique style, have a strong, recognisable brand, operate an efficient workflow, have loyal and enthusiastic supporters both within and outside the industry, attract and work with my ideal clients, enjoy a healthy work/life balance and make a decent living doing what I love.
I’ve learned over time that it’s not about being the biggest or the best, and that there’s no ‘one size fits all’ plan for running a business. It’s all about taking time to look at yourself rather than everyone else, to find your own individual value, priorities and passions… then using these to carve your own unique place in the photography world.
As a past secondary school teacher, I’m hugely passionate about practical, useful education and supporting others to fulfil their potential. For several years now I’ve regularly run workshops, mentoring sessions and online communities for other photographers, helping them to develop and grow their own family and wedding photography businesses, as well as guest speaking at photography events, colleges and universities.
I don’t know everything there is to know, can’t offer you a definitive answer to every question and can’t offer you a recipe for sure-fire success. But with first a successful wedding photography business, and now a successful family photography business, under my belt, I’ve learned a lot of lessons: things that work, things that don’t… Things that cost a lot more than they’re worth… Things that cost nothing but are worth their weight in gold… Things it’s easy to do yourself, things best left to other experts… things that were a waste of time, things that saved me time…
I can offer you honesty, support, experience, a friendly face, someone who wants to listen to your story, goals and passions, and a willingness to share with you anything and everything I’ve learned and found useful during my time as a photographer. Magic happens when we help each other… Let’s build on each other’s strengths and the whole industry, including us, will be better and stronger for it.
WHAT DO YOU NEED HELP WITH?
If any of the following bother you, I can help! Just click on whichever one(s) are relevant to you for a list of handy resources 🙂
"I struggle to describe my own style and what makes me different or unique… I worry I’ll be lost in an industry saturated with other photographers"
"I want/need to attract and book more of my ideal clients, but I’m unsure about marketing myself and I’m not keen on selling"
20 Marketing Ideas for Photographers (free download)
"I’m not sure how to price myself correctly, I feel like I’m competing with lots of others on price but don’t want to devalue my work"
"I’m not always confident, I sometimes feel like an impostor, compare myself to others and worry that I’m not as good as other photographers"
Porfolio / website review
Uncover Your Own Unique Brand (free download)
Photo Rules and How To Break Them (free download)
"I’d love to shoot more family work but I’m not sure where to start, how to price myself and how to get the most out of children of different ages"
"I feel like I’m making it up as I go along and have no clear focus or strategy, I could do with a hand getting organised and knowing what what I need to do and in what order"
"I find it hard to get a good work/life balance, struggle to balance running a business with having a family, and often feel I’m neglecting one at the expense of the other"
Daily Productivity Checklist + template (free download)
Growing Your Family Photography Business (free download)
"It can be lonely working it all out on my own and I’m not always sure if I’m getting things right. I’d love support within the industry but find some communities too intimidating or competitive"
YOU MIGHT LIKE…
20 marketing ideas for photographers
Stuck for ideas how to market yourself? Here are 20 things you can do to get the word out about all the ace stuff you do.
uncover your own unique brand
Some important info about how brands work, plus questions to ask yourself to help you uncover what makes you and your business unique.
growing your family photography business
A step-by-step guide to setting up and growing your own profitable business photographing children and families.
Manchester family photographer, for down-to-earth, adventurous, big-hearted families all across the North West, London and UK
Creative, documentary family photography in Manchester, Liverpool, Lancashire, Cheshire, Yorkshire, London
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